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Blue Smoke Swirl

Customer Experience &
Professional Presence Advisory

Customer Experience as Strategy — Not Soft Skill

The foundational principles of CX cross-pollinate into all industries.

We partner with organizations that understand reputation is earned through behavior. Our programs align client-facing performance with brand promise, strengthen retention, and protect long-term credibility.

Hospital Employees
Legal Consultation Meeting
Graduates Throwing Caps
Hotel Entrance
The Elevated Experience
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Core Offering

THE ELEVATED EXPERIENCE 

​A 2-3 hour high-impact training designed to transform how your team delivers service.

This is not customer service basics.

This is a behavioural alignment at scale.

Participants will learn:

  • The difference between service and experience

  • How friction erodes trust and revenue

  • Communication intelligence tools for difficult interactions

  • A structured service recovery model

  • ​Professional presence standards that reflect your brand

Ideal for:

​Healthcare practices, financial service firms, educational institutions, nonprofits, hospitality, and professional service organizations across Massachusetts.

Investment begins at $3,500.

The Experience Elignment Review
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Offering

THE EXPERIENCE

ALIGNMENT REVIEW 

A confidential, third-party evaluation of your organization’s client journey — from first inquiry through follow-up.

This engagement identifies behavioral inconsistencies, friction points, and reputation risk indicators that impact retention and trust.

 

Delivered with executive discretion and strategic insight.

Investment begins at $4,500.

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Executive Offering

THE EXECUTIVE EXPERIENCE LAB

For senior leaders and department heads responsible for culture and brand alignment.

This session focuses on:

• Experience strategy at the leadership level
• Modeling behavioral standards
• Culture calibration
• Accountability systems
• Reputation risk mitigation

Available as a half-day intensive or leadership retreat add-on.

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Offering

INDUSTRY CUSTOM INCENTIVES

We tailor frameworks for:

• Patient Experience (Healthcare)
• Client Trust & Retention (Professional Services)
• Institutional Excellence (Education)

• Membership Experience (Nonprofits)

• Guest Brand Loyalty (Hospitality)

Each program integrates behavioral principles drawn from The Polished Persona, translating theory into actionable workplace systems.

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Offering

ADVISORY & FOLLOW-THROUGH

Training without implementation is inspiration – not transformation.

We offer:

• 30-Day Experience Accelerator
• Leadership Roundtables
• Experience Audit & Touchpoint Analysis
• Custom workbook & internal language guides

Ongoing advisory relationships available.

Christina Truscello

Owner of TEAL Hair & Makeup Studio, Massachusetts

"After Janika's seminar, our team received a boost in confidence and team morale, along with a more enthusiastic approach and outlook. The effects of her teachings show through the positive responses from our clientele. She has enabled us to bridge the gap between guests and stylists to be more confident with their conversations, as displayed by their increased ease and comfort in our space. Our guests and staff are happier and communicate their desires and expectations more effectively, leading to increased guest satisfaction and overall retention. We cannot thank her enough!"

Why The Better Professional?

Our approach integrates:

• Governance insight
• Executive-level strategy
• Behavioral psychology
• Professional presence standards

We do not teach teams to “be nicer.”
We teach organizations how to design credibility.

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